Here comes Apple Pay. But What About the Customer Experience?
For Apple Pay to really take off, retailers will need to leverage mobile payment technology as a means to improve the customer experience — and to truly entice customers to reach for their phones, not...
View ArticleSpotify is Leading the Stream Wars. But Will the Empire (Apple) Strike Back?
Retaining current customers and acquiring new ones in the music streaming business will mean continuously staying on top of the stream-happy generation’s preferences, and improving the user experience...
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